Advertising Your Christmas Program

If you are a real estate agent who shows homes to potential buyers, you most likely use real estate signs to help grab the attention of those passing by to consider calling to make an appointment for a walk-through of a home for sale. Since there is competition with other real estate companies in any area, making sure your own company's signs are seen is important in gaining interest. Here are some tips to use to make sure the real estate signs you use are eye-catching enough to attract attention of those who drive or walk past them.

Consider A Unique Shaped Sign To Gain Attention

Many signs are constructed in a standard rectangle or square shape as they are easy to print by the sign suppliers. Consider paying a bit extra to have signs made in a different shape from the norm to help increase the chance of being seen. People will automatically focus on a sign that is unique from those they have been seeing regularly, helping your real estate information to be read as a result. Curved corners, circular signs, or signs with scalloped edges are favorable choices that will grab attention easily.

Add A Photograph Rather Than Using Plain Text

When someone drives past a sign, they only have a few seconds to read the contents upon it. It is important to use as few words as possible or people will not bother to read the sign at all, as it will seem too congested with lettering to put forth the effort. Instead, have a pleasing photograph taken of yourself to have printed upon each of your real estate signs so those seeing them will be able to put a face to the name upon them. A smiling face of a professional will make potential buyers feel more at ease about making a phone call to you to inquire about a home.

Consider The Placement For The Most Exposure

When placing a sign in front of a property for sale, it is important that they are not obscured from sight. Find a spot directly in view of the roadway where there are no trees, bushes, or parked cars hiding the sign. If vehicles park in front of the property during the day, it may be beneficial to have the sign raised to a post so it is at eye-view of those driving past. Place balloons or pinwheels on the edges of the sign to draw attention to the area as well.

For more information, contact The Sign Source or a similar company.